How Pit Viper Built ‘Party Mountain’ Out of Potty Humor and ’90s Nostalgia

How Pit Viper Built ‘Party Mountain’ Out of Potty Humor and ’90s Nostalgia

When Chuck Mumford first launched Pit Viper, the Salt Lake City-based sunglass company he founded with college buddy Chris Garcin in 2012, he picked up an old Samsonite briefcase at Goodwill, spray p… [+2043 chars]

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